Key Highlights:
- Emirati Bank has launched a tech fund to empower gamers.
- This includes the release of a credit card with gaming related perks.
- This involves a partnership with Mastercard.
Emirtati bank recently launched a tech fund to empower gamers, with a massive focus on building products and solutions to assist them. This involves a partnership with Mastercard, the global payment giant, as per an exclusive report to AGBI.
More details on the initiative, and its potential implications for gamers will be discussed in the sections below.
Emirati Bank to Launch a Gamer Focused Credit Card
The Commercial Bank International (CBI) of Emirati had recently announced a venture fund with an initiative targeted toward the growing demographic of gamers. Built in a partnership with Mastercard, CBI aims to offer a gamer focused credit card.
After all, gamers are an undervalued but strong niche section of the market, and CBI’s initiative aims to complete and capture that digital lifestyle for gamers.
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This particular credit card will come with your usual host of perks and benefits, but with a twist. The twist being that these rewards will be focused on gaming oriented enhancements. In short, expect there to be rewards across multiple game platforms, even if CBI has yet to announce the exact availability of the card (and its rewards). However, they are in talks with major console providers to bring it over as soon as possible.
Emirati isn’t The First One in This Race
Interestingly, this wouldn’t be the first time that a major company has tried to capitalize on gamer cred. In fact, CBI is far from the first company to do so.
There has been much competition in the space, most of which has been quite fierce. PlayStation’s Visa Credit Card is one such example, where players can earn points per PlayStation product they purchase, whether it’s games or hardware.
Xbox also has a Mastercard equivalent, which also allows for earning points when using Xbox related services.
However, almost all of these existing solutions miss out on one key factor – universality, which in other words means that they are locked to one particular platform. This leaves a void in the gaming market, and one that CBI hopefully can fill in.
There’s also the ‘tokenization’ of real world assets, which in other words is related to the blockchain (in general). CBI’s jump into this sector also expresses an interest in the same, and this is likely to pan out in the coming few months.
There’s More to Look Out For
For starters, let’s talk about the benefits. Gamer credit cards in a nutshell, should allow players to rack up a set number of points, which can in turn be used to buy all sorts of rewards, ranging from physical items to digital cashback rewards (which can then in turn be used in other game purchases).
There’s also the ability to protect yourself better from online fraud, just in case – thanks to the standard issue of zero fraud liability in these solutions. This helps you protect yourself better online, since many games are not exactly what they appear to be at first glance.
However, there are a few downsides. Assuming you don’t use your cards all that often, it’s a no-go. Furthermore, there’s also the fact that most cards cannot cover all niches, which mandates the requirement of multiple credit cards, which is most definitely a hassle.
That being said, CBI’s gamer cred is more of a work in progress here, and we’re going to have to wait and see what they manage to cook up.
